{"id":3795,"date":"2026-07-02T21:13:01","date_gmt":"2026-07-02T21:13:01","guid":{"rendered":"https:\/\/redkroft.com\/fabrykaform-copy\/"},"modified":"2026-07-04T02:04:37","modified_gmt":"2026-07-04T02:04:37","slug":"bubblebob","status":"publish","type":"post","link":"https:\/\/redkroft.com\/pl\/bubblebob\/","title":{"rendered":"Bubble Bob \u2013 A tiny chaos in a can"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":3797,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1],"tags":[],"aioseo_notices":[],"grid":"{\r\n \"colCount\": 12,\r\n \"colGutter\": 1,\r\n \"rowGutters\": [\r\n 1,\r\n 3,\r\n 6,\r\n 4,\r\n 6,\r\n 1,\r\n 1,\r\n 1,\r\n 1,\r\n 4,\r\n 6,\r\n 1,\r\n 1,\r\n 4,\r\n 4,\r\n 6,\r\n 1,\r\n 4,\r\n 6,\r\n 1,\r\n 1,\r\n 4,\r\n 4,\r\n 6,\r\n 1,\r\n 1,\r\n 1,\r\n 4,\r\n 6,\r\n 1,\r\n 1,\r\n 1,\r\n 1,\r\n 1,\r\n 8,\r\n 1,\r\n 6,\r\n 1,\r\n 1,\r\n 6,\r\n 2,\r\n 5\r\n ],\r\n \"frameMargin\": 1,\r\n \"topFrameMargin\": 0,\r\n \"bottomFrameMargin\": 0,\r\n \"rowAttrs\": [\r\n {\r\n \"bgcolor\": \"#9e9e9e\",\r\n \"bgimage\": {\r\n \"attid\": 3798,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding.png\",\r\n \"sizes\": {\r\n \"_1920\": {\r\n \"w\": 1920,\r\n \"h\": 1016,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1920x1016.png\"\r\n },\r\n \"_1280\": {\r\n \"w\": 1280,\r\n \"h\": 677,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1280x677.png\"\r\n },\r\n \"_1024\": {\r\n \"w\": 1024,\r\n \"h\": 542,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1024x542.png\"\r\n },\r\n \"_768\": {\r\n \"w\": 768,\r\n \"h\": 406,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-768x406.png\"\r\n },\r\n \"_512\": {\r\n \"w\": 512,\r\n \"h\": 271,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-512x271.png\"\r\n },\r\n \"_265\": {\r\n \"w\": 265,\r\n \"h\": 140,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-265x140.png\"\r\n }\r\n }\r\n },\r\n \"row100vh\": true,\r\n \"relid\": 21\r\n },\r\n {\r\n \"relid\": 31\r\n },\r\n {\r\n \"relid\": 22\r\n },\r\n {\r\n \"relid\": 28\r\n },\r\n {\r\n \"relid\": 569\r\n },\r\n {\r\n \"relid\": 399\r\n },\r\n {\r\n \"relid\": 633\r\n },\r\n {\r\n \"relid\": 35\r\n },\r\n {\r\n \"relid\": 1357\r\n },\r\n {\r\n \"relid\": 37\r\n },\r\n {\r\n \"relid\": 75\r\n },\r\n {\r\n \"relid\": 1353\r\n },\r\n {\r\n \"relid\": 1352\r\n },\r\n {\r\n \"relid\": 1351\r\n },\r\n {\r\n \"relid\": 4\r\n },\r\n {\r\n \"relid\": 13\r\n },\r\n {\r\n \"relid\": 1350\r\n },\r\n {\r\n \"relid\": 561\r\n },\r\n {\r\n \"relid\": 558\r\n },\r\n {\r\n \"relid\": 26\r\n },\r\n {\r\n \"relid\": 19\r\n },\r\n {\r\n \"relid\": 10\r\n },\r\n {\r\n \"relid\": 25\r\n },\r\n {\r\n \"relid\": 17\r\n },\r\n {\r\n \"relid\": 1033\r\n },\r\n {\r\n \"relid\": 14\r\n },\r\n {\r\n \"relid\": 1032\r\n },\r\n {\r\n \"relid\": 1387\r\n },\r\n {\r\n \"relid\": 15\r\n },\r\n {\r\n \"relid\": 398\r\n },\r\n {\r\n \"relid\": 1624\r\n },\r\n {\r\n \"relid\": 23\r\n },\r\n {\r\n \"relid\": 4661\r\n },\r\n {\r\n \"relid\": 1749\r\n },\r\n {\r\n \"relid\": 6613\r\n },\r\n {\r\n \"relid\": 8876\r\n },\r\n {\r\n \"relid\": 70\r\n },\r\n {\r\n \"relid\": 8\r\n },\r\n {\r\n \"relid\": 16\r\n },\r\n {\r\n \"relid\": 3699\r\n },\r\n {\r\n \"relid\": 71\r\n },\r\n {\r\n \"relid\": 72\r\n },\r\n {\r\n \"relid\": 73\r\n }\r\n ],\r\n \"bgColor\": null,\r\n \"cont\": [\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob \u2013 A tiny chaos in a can<\/span><\/span><\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 1,\r\n \"col\": 1,\r\n \"colspan\": 8,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 32,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\",\r\n \"dosync\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob to gotowy do picia nap\u00f3j bubble tea na bazie czarnej herbaty, naturalnego soku owocowego i p\u0119kaj\u0105cych kulek. Stworzona dla Gladio Group marka zmienia znany format napoju w g\u0142o\u015bny, charakterystyczny \u015bwiat zbudowany wok\u00f3\u0142 Boba, kt\u00f3ry jest jednocze\u015bnie bohaterem, logo i sprawc\u0105 ca\u0142ego zamieszania.

Zaprojektowany tak, by mocno wyr\u00f3\u017cnia\u0107 si\u0119 w intensywnej kategorii, Bubble Bob \u0142\u0105czy stylistyk\u0119 inspirowan\u0105 azjatyckim popem, nasycone kolory, wyraziste opakowania i ostry j\u0119zyk komunikacji. Produkt, kt\u00f3ry pocz\u0105tkowo mia\u0142 trafi\u0107 do bar\u00f3w i restauracji, szybko pojawi\u0142 si\u0119 w du\u017cych sieciach handlowych, automatach z napojami i na rynkach zagranicznych, staj\u0105c si\u0119 jedn\u0105 z czo\u0142owych marek Gladio Group.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 2,\r\n \"col\": 1,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 137,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Rok<\/span><\/span><\/p>

2025<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 2,\r\n \"col\": 8,\r\n \"colspan\": 1,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 132,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Zakres<\/span><\/span><\/p>

\u2192 Strategia marki
\u2192 Identyfikacja wizualna
\u2192 Projekt postaci
\u2192 Projekt opakowa\u0144
\u2192 Motion design
\u2192 Copywriting
\u2192 Wytyczne komunikacji wizualnej
\u2192 Schematy social media<\/span><\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 2,\r\n \"col\": 9,\r\n \"colspan\": 2,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 139,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand.png\",\r\n \"align\": \"top\",\r\n \"row\": 3,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1130,\r\n \"attid\": 3813,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bob robi pop<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 4,\r\n \"col\": 1,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 570,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob wszed\u0142 do kategorii pe\u0142nej koloru, smaku i wizualnego ha\u0142asu. Wyzwanie polega\u0142o na tym, by bubble tea zn\u00f3w poczu\u0142a si\u0119 \u015bwie\u017co, nie tylko jako nap\u00f3j, ale jako marka z w\u0142asnym bohaterem i natychmiastow\u0105 si\u0142\u0105 na p\u00f3\u0142ce.

W centrum systemu stoi Bob. To on daje produktowi twarz, g\u0142os i pow\u00f3d, \u017ceby zachowywa\u0107 si\u0119 inaczej. Jest s\u0142odki, g\u0142o\u015bny, troch\u0119 dziwny i trudny do przeoczenia. Dzi\u0119ki niemu ka\u017cda puszka staje si\u0119 ma\u0142ym obiektem popkultury.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 4,\r\n \"col\": 6,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 568,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 5,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1656,\r\n \"attid\": 3800,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding-1920x1080.png\",\r\n \"_1280\": 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Puszka z charakterem<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 10,\r\n \"col\": 1,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 55,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Puszka sta\u0142a si\u0119 g\u0142\u00f3wn\u0105 scen\u0105 marki. Musia\u0142a wyja\u015bni\u0107 produkt, przedstawi\u0107 Boba, odr\u00f3\u017cni\u0107 smaki i zbudowa\u0107 po\u017c\u0105danie ju\u017c z daleka.

Ka\u017cdy smak ma w\u0142asn\u0105 kolorystyk\u0119 i w\u0142asny wyraz twarzy Boba, dzi\u0119ki czemu ca\u0142a linia jest kolekcjonerska i natychmiast rozpoznawalna. Rich Peach, Merry Strawberry i Mango Joy to nie tylko warianty. To nastroje.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 10,\r\n \"col\": 6,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 54,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 11,\r\n \"col\": 0,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1359,\r\n \"attid\": 3810,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-1024x1164.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-768x873.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-512x582.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-265x301.png\"\r\n },\r\n \"w\": 1188,\r\n \"h\": 1350,\r\n \"ar\": 1.1363636363636365,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 11,\r\n \"col\": 6,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1356,\r\n \"attid\": 3808,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-1024x1164.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-768x873.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-512x582.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-265x301.png\"\r\n },\r\n \"w\": 1188,\r\n \"h\": 1350,\r\n \"ar\": 1.1363636363636365,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 12,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1355,\r\n \"attid\": 3807,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social.png\",\r\n \"align\": \"top\",\r\n \"row\": 13,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1354,\r\n \"attid\": 3806,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

J\u0119zyk, kt\u00f3ry strzela<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 14,\r\n \"col\": 1,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 7,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

J\u0119zyk Bubble Bob jest kr\u00f3tki, g\u0142o\u015bny i zaczepny. Mniej przypomina klasyczny copywriting napojowy, bardziej znak ostrzegawczy z kresk\u00f3wkowego \u015bwiata. Has\u0142a takie jak Sip it. Pop it. Blame Bob., Next stop your mouth czy Move over Bob is coming sprawiaj\u0105, \u017ce ton marki staje si\u0119 cz\u0119\u015bci\u0105 do\u015bwiadczenia. Copy nie t\u0142umaczy zabawy. Ono j\u0105 zaczyna.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 15,\r\n \"col\": 1,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 12,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"html5video\",\r\n \"cont\": null,\r\n \"align\": \"top\",\r\n \"row\": 16,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 560,\r\n \"autoplay\": true,\r\n \"loop\": true,\r\n \"mute\": true,\r\n \"muteDisabled\": \"disabled\",\r\n \"controls\": false,\r\n \"playpauseonclick\": false,\r\n \"playicon\": false,\r\n \"ar\": 0.5625,\r\n \"unmutebutton\": false,\r\n \"unmuteButtonStyle\": 1,\r\n \"unmutebuttonDisabled\": \"\",\r\n \"h\": 1080,\r\n \"w\": 1920,\r\n \"mp4\": \"\/wp-content\/uploads\/2026\/07\/BubbleBob_film.mp4\",\r\n \"filename\": \"BubbleBob_film.mp4\",\r\n \"sizes\": null,\r\n \"imgar\": 0,\r\n \"mp4attid\": 3814,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 17,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1941,\r\n \"attid\": 3815,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

S\u0142odka buzia. G\u0142o\u015bny nap\u00f3j.<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 18,\r\n \"col\": 1,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 559,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Identyfikacja czerpie z azjatyckiej popkultury, \u015bwiata zabawek, energii mangi i estetyki convenience store. Jest jasna, bezpo\u015brednia i celowo przerysowana, ale nigdy przypadkowa.

Logo, posta\u0107, kolory i motywy p\u0119kaj\u0105cych kulek tworz\u0105 \u015bwiat, kt\u00f3ry jest szybki, fizyczny i pe\u0142en ruchu. Bubble Bob nie szepcze z p\u00f3\u0142ki, on z niej wyskakuje.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 18,\r\n \"col\": 6,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 51,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 19,\r\n \"col\": 0,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 2185,\r\n \"attid\": 3823,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding-1024x1164.png\",\r\n \"_768\": 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\"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 21,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 2650,\r\n \"attid\": 3819,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Stworzony \u017ceby rosn\u0105\u0107<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 22,\r\n \"col\": 6,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 6,\r\n \"relid\": 29,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Od pocz\u0105tku Bubble Bob by\u0142 projektowany jako marka, kt\u00f3ra mo\u017ce \u017cy\u0107 dalej ni\u017c jeden produkt. System naturalnie rozci\u0105ga si\u0119 na social media, POS, merch, samochody dostawcze, automaty, bary Bubble Bob i zestawy do samodzielnego przygotowania bubble tea.

Bob nie jest dekoracj\u0105. Jest silnikiem marki, kt\u00f3ry przenosi ten sam miks s\u0142odyczy, chaosu i popowej energii wsz\u0119dzie tam, gdzie pojawia si\u0119 produkt.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 23,\r\n \"col\": 6,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 6,\r\n \"relid\": 30,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_shop_sign_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 24,\r\n \"col\": 0,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 2882,\r\n \"attid\": 3820,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_shop_sign_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_shop_sign_branding-1024x1164.png\",\r\n \"_768\": 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\"cont\": \"

Od produktu do zjawiska<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 28,\r\n \"col\": 1,\r\n \"colspan\": 4,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 20,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob szybko przekroczy\u0142 pierwotne za\u0142o\u017cenia. Planowany jako produkt dla bar\u00f3w i restauracji, trafi\u0142 do du\u017cych sieci handlowych, szkolnych automat\u00f3w i na rynki zagraniczne.

Efektem jest nap\u00f3j z czarn\u0105 herbat\u0105, naturalnym sokiem i p\u0119kaj\u0105cymi kulkami, ale tak\u017ce co\u015b znacznie bardziej zapami\u0119tywalnego: ma\u0142y chaos w puszce, prowadzony przez bohatera, kt\u00f3rego m\u0142oda publiczno\u015b\u0107 szybko uzna\u0142a za swojego.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 28,\r\n \"col\": 6,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 27,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_tee_print_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 29,\r\n \"col\": 0,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1386,\r\n \"attid\": 3828,\r\n \"sizes\": {\r\n \"full\": 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Zesp\u00f3\u0142<\/h1>

\u00a0<\/span><\/p>

Identyfikacja wizualna:<\/span><\/span><\/p>

Adrian Sp\u00f3z
Maria Demianiuk<\/span><\/p>


Strategia i copywriting:<\/span>
<\/span><\/p>

\u0141ukasz S\u0142otwi\u0144ski
Adrian Sp\u00f3z<\/span><\/p>


<\/span>Motion design:<\/span><\/p>

Maria Demianiuk<\/span><\/p>


<\/span>Project Management:

<\/span>Agata S\u0119dzikowska<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 36,\r\n \"col\": 8,\r\n \"colspan\": 3,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 8,\r\n \"relid\": 78,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr.png\",\r\n \"align\": \"middle\",\r\n \"row\": 37,\r\n \"col\": 5,\r\n \"colspan\": 2,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 5,\r\n \"relid\": 396,\r\n \"attid\": 3840,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr-265x265.png\"\r\n },\r\n \"w\": 460,\r\n \"h\": 460,\r\n \"ar\": 1,\r\n \"alt\": \"\",\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa.png\",\r\n \"align\": \"middle\",\r\n \"row\": 38,\r\n \"col\": 5,\r\n \"colspan\": 2,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 5,\r\n \"relid\": 563,\r\n \"attid\": 3839,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa-265x115.png\"\r\n },\r\n \"w\": 460,\r\n \"h\": 199,\r\n \"ar\": 0.4326086956521739,\r\n \"alt\": \"\",\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Nagrody<\/h1>

Silver KTR 2025 - Packaging
Bronze KTR 2025 - Brand Identity Systems
Silver NAPA 2025<\/span><\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 39,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 3700,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Inne projekty<\/h1>\",\r\n \"align\": \"middle\",\r\n \"row\": 40,\r\n \"col\": 0,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 9,\r\n \"absolute_position\": false\r\n },\r\n {\r\n \"type\": \"postThumbnail\",\r\n \"cont\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N.png\",\r\n \"align\": \"top\",\r\n \"row\": 41,\r\n \"col\": 0,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 5,\r\n \"title\": \"Coccodrillo \u2013 Refresh of an e-comm and retail leader.\",\r\n \"postid\": 2815,\r\n \"descr\": \"\",\r\n \"link\": \"\/coccodrillo\/\",\r\n \"attid\": 2989,\r\n \"ar\": 0.6549479166666666,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N-1280x838.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N-1024x671.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N-768x503.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N-512x335.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2024\/10\/Coco_cover_N-265x174.png\"\r\n },\r\n \"mo_sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1-1280x838.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1-1024x671.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1-768x503.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1-512x335.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2024\/10\/99-_-Coccodrillo-_-rebranding-_-redkroft-_-branding-_-identity-_-branding-studio-_-kids-_-fashion-_-clothing-1-265x174.png\"\r\n },\r\n \"mo_h\": 1006,\r\n \"mo_w\": 1536,\r\n \"video_url\": \"\",\r\n \"video_w\": 0,\r\n \"video_h\": 0,\r\n \"tags\": [],\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"postThumbnail\",\r\n \"cont\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1.png\",\r\n \"align\": \"top\",\r\n \"row\": 41,\r\n \"col\": 6,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 6,\r\n \"title\": \"(B)N \u2013 the science behind a coffee brand.\",\r\n \"postid\": 1383,\r\n \"descr\": \"\",\r\n \"link\": \"\/bn-nitro-coffee\/\",\r\n \"attid\": 1538,\r\n \"ar\": 0.6549479166666666,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1-1280x838.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1-1024x671.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1-768x503.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1-512x335.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_1-265x174.png\"\r\n },\r\n \"mo_sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2-1280x838.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2-1024x671.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2-768x503.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2-512x335.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2020\/06\/BN_cover_1536x1006_2-265x174.png\"\r\n },\r\n \"mo_h\": 1006,\r\n \"mo_w\": 1536,\r\n \"video_url\": \"\",\r\n \"video_w\": 0,\r\n \"video_h\": 0,\r\n \"tags\": [],\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Kontakt \u2192<\/a><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 42,\r\n \"col\": 0,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 18,\r\n \"frameOverflow\": \"\",\r\n \"absolute_position\": false\r\n }\r\n ]\r\n}","phonegrid":"{\r\n \"colCount\": 12,\r\n \"colGutter\": 1,\r\n \"rowGutters\": [\r\n 5,\r\n \"12\",\r\n \"15\",\r\n \"15\",\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n 5,\r\n 5,\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n 5,\r\n 5,\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n \"10\",\r\n \"6\",\r\n \"12\",\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n 5,\r\n \"15\",\r\n 5,\r\n 5,\r\n \"15\",\r\n 5,\r\n 5,\r\n \"15\"\r\n ],\r\n \"frameMargin\": 5,\r\n \"topFrameMargin\": 1,\r\n \"bottomFrameMargin\": 10,\r\n \"rowAttrs\": [\r\n {\r\n \"bgcolor\": \"#9e9e9e\",\r\n \"bgimage\": {\r\n \"attid\": 3798,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding.png\",\r\n \"sizes\": {\r\n \"_1920\": {\r\n \"w\": 1920,\r\n \"h\": 1016,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1920x1016.png\"\r\n },\r\n \"_1280\": {\r\n \"w\": 1280,\r\n \"h\": 677,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1280x677.png\"\r\n },\r\n \"_1024\": {\r\n \"w\": 1024,\r\n \"h\": 542,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-1024x542.png\"\r\n },\r\n \"_768\": {\r\n \"w\": 768,\r\n \"h\": 406,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-768x406.png\"\r\n },\r\n \"_512\": {\r\n \"w\": 512,\r\n \"h\": 271,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-512x271.png\"\r\n },\r\n \"_265\": {\r\n \"w\": 265,\r\n \"h\": 140,\r\n \"url\": \"\/wp-content\/uploads\/2026\/07\/Header_bubble_bob_drink_branding-265x140.png\"\r\n }\r\n }\r\n },\r\n \"row100vh\": true,\r\n \"relid\": 21\r\n },\r\n {\r\n \"relid\": 11\r\n },\r\n {\r\n \"relid\": 22\r\n },\r\n {\r\n \"relid\": 33\r\n },\r\n {\r\n \"relid\": 28\r\n },\r\n {\r\n \"relid\": 34\r\n },\r\n {\r\n \"relid\": 569\r\n },\r\n {\r\n \"relid\": 399\r\n },\r\n {\r\n \"relid\": 633\r\n },\r\n {\r\n \"relid\": 40\r\n },\r\n {\r\n \"relid\": 35\r\n },\r\n {\r\n \"relid\": 1357\r\n },\r\n {\r\n \"relid\": 37\r\n },\r\n {\r\n \"relid\": 38\r\n },\r\n {\r\n \"relid\": 75\r\n },\r\n {\r\n \"relid\": 1353\r\n },\r\n {\r\n \"relid\": 41\r\n },\r\n {\r\n \"relid\": 1352\r\n },\r\n {\r\n \"relid\": 1351\r\n },\r\n {\r\n \"relid\": 4\r\n },\r\n {\r\n \"relid\": 13\r\n },\r\n {\r\n \"relid\": 1350\r\n },\r\n {\r\n \"relid\": 561\r\n },\r\n {\r\n \"relid\": 39\r\n },\r\n {\r\n \"relid\": 558\r\n },\r\n {\r\n \"relid\": 26\r\n },\r\n {\r\n \"relid\": 42\r\n },\r\n {\r\n \"relid\": 19\r\n },\r\n {\r\n \"relid\": 10\r\n },\r\n {\r\n \"relid\": 25\r\n },\r\n {\r\n \"relid\": 17\r\n },\r\n {\r\n \"relid\": 1033\r\n },\r\n {\r\n \"relid\": 43\r\n },\r\n {\r\n \"relid\": 14\r\n },\r\n {\r\n \"relid\": 1032\r\n },\r\n {\r\n \"relid\": 44\r\n },\r\n {\r\n \"relid\": 1387\r\n },\r\n {\r\n \"relid\": 45\r\n },\r\n {\r\n \"relid\": 15\r\n },\r\n {\r\n \"relid\": 398\r\n },\r\n {\r\n \"relid\": 46\r\n },\r\n {\r\n \"relid\": 1624\r\n },\r\n {\r\n \"relid\": 23\r\n },\r\n {\r\n \"relid\": 47\r\n },\r\n {\r\n \"relid\": 4661\r\n },\r\n {\r\n \"relid\": 1749\r\n },\r\n {\r\n \"relid\": 48\r\n },\r\n {\r\n \"relid\": 6613\r\n },\r\n {\r\n \"relid\": 8876\r\n },\r\n {\r\n \"relid\": 70\r\n },\r\n {\r\n \"relid\": 8\r\n },\r\n {\r\n \"relid\": 16\r\n },\r\n {\r\n \"relid\": 3699\r\n },\r\n {\r\n \"relid\": 71\r\n },\r\n {\r\n \"relid\": 49\r\n },\r\n {\r\n \"relid\": 72\r\n },\r\n {\r\n \"relid\": 73\r\n }\r\n ],\r\n \"bgColor\": null,\r\n \"cont\": [\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"\",\r\n \"align\": \"top\",\r\n \"row\": 1,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 24,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Rok<\/span><\/span><\/p>

2025<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 2,\r\n \"col\": 1,\r\n \"colspan\": 2,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 132,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Zakres<\/span><\/span><\/p>

\u2192 Strategia marki
\u2192 Identyfikacja wizualna
\u2192 Projekt postaci
\u2192 Projekt opakowa\u0144
\u2192 Motion design
\u2192 Copywriting
\u2192 Wytyczne komunikacji wizualnej
\u2192 Schematy social media<\/span><\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 2,\r\n \"col\": 3,\r\n \"colspan\": 9,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 139,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob to gotowy do picia nap\u00f3j bubble tea na bazie czarnej herbaty, naturalnego soku owocowego i p\u0119kaj\u0105cych kulek. Stworzona dla Gladio Group marka zmienia znany format napoju w g\u0142o\u015bny, charakterystyczny \u015bwiat zbudowany wok\u00f3\u0142 Boba, kt\u00f3ry jest jednocze\u015bnie bohaterem, logo i sprawc\u0105 ca\u0142ego zamieszania.

Zaprojektowany tak, by mocno wyr\u00f3\u017cnia\u0107 si\u0119 w intensywnej kategorii, Bubble Bob \u0142\u0105czy stylistyk\u0119 inspirowan\u0105 azjatyckim popem, nasycone kolory, wyraziste opakowania i ostry j\u0119zyk komunikacji. Produkt, kt\u00f3ry pocz\u0105tkowo mia\u0142 trafi\u0107 do bar\u00f3w i restauracji, szybko pojawi\u0142 si\u0119 w du\u017cych sieciach handlowych, automatach z napojami i na rynkach zagranicznych, staj\u0105c si\u0119 jedn\u0105 z czo\u0142owych marek Gladio Group.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 3,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 137,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand.png\",\r\n \"align\": \"top\",\r\n \"row\": 4,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1130,\r\n \"attid\": 3813,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo3d_branding_brand-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bob robi pop<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 5,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 570,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob wszed\u0142 do kategorii pe\u0142nej koloru, smaku i wizualnego ha\u0142asu. Wyzwanie polega\u0142o na tym, by bubble tea zn\u00f3w poczu\u0142a si\u0119 \u015bwie\u017co, nie tylko jako nap\u00f3j, ale jako marka z w\u0142asnym bohaterem i natychmiastow\u0105 si\u0142\u0105 na p\u00f3\u0142ce.

W centrum systemu stoi Bob. To on daje produktowi twarz, g\u0142os i pow\u00f3d, \u017ceby zachowywa\u0107 si\u0119 inaczej. Jest s\u0142odki, g\u0142o\u015bny, troch\u0119 dziwny i trudny do przeoczenia. Dzi\u0119ki niemu ka\u017cda puszka staje si\u0119 ma\u0142ym obiektem popkultury.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 6,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 568,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 7,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1656,\r\n \"attid\": 3800,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_cans_packaging_branding-1920x1080.png\",\r\n \"_1280\": 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Puszka z charakterem<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 13,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 55,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Puszka sta\u0142a si\u0119 g\u0142\u00f3wn\u0105 scen\u0105 marki. Musia\u0142a wyja\u015bni\u0107 produkt, przedstawi\u0107 Boba, odr\u00f3\u017cni\u0107 smaki i zbudowa\u0107 po\u017c\u0105danie ju\u017c z daleka.

Ka\u017cdy smak ma w\u0142asn\u0105 kolorystyk\u0119 i w\u0142asny wyraz twarzy Boba, dzi\u0119ki czemu ca\u0142a linia jest kolekcjonerska i natychmiast rozpoznawalna. Rich Peach, Merry Strawberry i Mango Joy to nie tylko warianty. To nastroje.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 14,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 54,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 15,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1359,\r\n \"attid\": 3810,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-1024x1164.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-768x873.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-512x582.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_logo_branding-265x301.png\"\r\n },\r\n \"w\": 1188,\r\n \"h\": 1350,\r\n \"ar\": 1.1363636363636365,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 16,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1356,\r\n \"attid\": 3808,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-1024x1164.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-768x873.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-512x582.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_wet_branding-265x301.png\"\r\n },\r\n \"w\": 1188,\r\n \"h\": 1350,\r\n \"ar\": 1.1363636363636365,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 17,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1355,\r\n \"attid\": 3807,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_stickers_logo_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social.png\",\r\n \"align\": \"top\",\r\n \"row\": 18,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1354,\r\n \"attid\": 3806,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_some_social-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

J\u0119zyk, kt\u00f3ry strzela<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 19,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 7,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

J\u0119zyk Bubble Bob jest kr\u00f3tki, g\u0142o\u015bny i zaczepny. Mniej przypomina klasyczny copywriting napojowy, bardziej znak ostrzegawczy z kresk\u00f3wkowego \u015bwiata. Has\u0142a takie jak Sip it. Pop it. Blame Bob., Next stop your mouth czy Move over Bob is coming sprawiaj\u0105, \u017ce ton marki staje si\u0119 cz\u0119\u015bci\u0105 do\u015bwiadczenia. Copy nie t\u0142umaczy zabawy. Ono j\u0105 zaczyna.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 20,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 12,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"html5video\",\r\n \"cont\": null,\r\n \"align\": \"top\",\r\n \"row\": 21,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 560,\r\n \"autoplay\": true,\r\n \"loop\": true,\r\n \"mute\": true,\r\n \"muteDisabled\": \"disabled\",\r\n \"controls\": false,\r\n \"playpauseonclick\": false,\r\n \"playicon\": false,\r\n \"ar\": 0.5625,\r\n \"unmutebutton\": false,\r\n \"unmuteButtonStyle\": 1,\r\n \"unmutebuttonDisabled\": \"\",\r\n \"h\": 1080,\r\n \"w\": 1920,\r\n \"mp4\": \"\/wp-content\/uploads\/2026\/07\/BubbleBob_film.mp4\",\r\n \"filename\": \"BubbleBob_film.mp4\",\r\n \"sizes\": null,\r\n \"imgar\": 0,\r\n \"mp4attid\": 3814,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 22,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1941,\r\n \"attid\": 3815,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding.png\",\r\n \"_1920\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1920x1080.png\",\r\n \"_1280\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1280x720.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-1024x576.png\",\r\n \"_768\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-768x432.png\",\r\n \"_512\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/AAA_Bubble_bob_drink_logo_3d_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

S\u0142odka buzia. G\u0142o\u015bny nap\u00f3j.<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 23,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 559,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Identyfikacja czerpie z azjatyckiej popkultury, \u015bwiata zabawek, energii mangi i estetyki convenience store. Jest jasna, bezpo\u015brednia i celowo przerysowana, ale nigdy przypadkowa.

Logo, posta\u0107, kolory i motywy p\u0119kaj\u0105cych kulek tworz\u0105 \u015bwiat, kt\u00f3ry jest szybki, fizyczny i pe\u0142en ruchu. Bubble Bob nie szepcze z p\u00f3\u0142ki, on z niej wyskakuje.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 24,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 51,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 25,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 2185,\r\n \"attid\": 3823,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding.png\",\r\n \"_1024\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_hot_mother_logo_branding-1024x1164.png\",\r\n \"_768\": 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\"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-512x288.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_packaging_bigbox_container_branding-265x149.png\"\r\n },\r\n \"w\": 2400,\r\n \"h\": 1350,\r\n \"ar\": 0.5625,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Stworzony \u017ceby rosn\u0105\u0107<\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 29,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 29,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Od pocz\u0105tku Bubble Bob by\u0142 projektowany jako marka, kt\u00f3ra mo\u017ce \u017cy\u0107 dalej ni\u017c jeden produkt. System naturalnie rozci\u0105ga si\u0119 na social media, POS, merch, samochody dostawcze, automaty, bary Bubble Bob i zestawy do samodzielnego przygotowania bubble tea.

Bob nie jest dekoracj\u0105. Jest silnikiem marki, kt\u00f3ry przenosi ten sam miks s\u0142odyczy, chaosu i popowej energii wsz\u0119dzie tam, gdzie pojawia si\u0119 produkt.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 30,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 30,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_shop_sign_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 31,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 2882,\r\n \"attid\": 3820,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_shop_sign_branding.png\",\r\n \"_1024\": 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Od produktu do zjawiska<\/span><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 37,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 20,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Bubble Bob szybko przekroczy\u0142 pierwotne za\u0142o\u017cenia. Planowany jako produkt dla bar\u00f3w i restauracji, trafi\u0142 do du\u017cych sieci handlowych, szkolnych automat\u00f3w i na rynki zagraniczne.

Efektem jest nap\u00f3j z czarn\u0105 herbat\u0105, naturalnym sokiem i p\u0119kaj\u0105cymi kulkami, ale tak\u017ce co\u015b znacznie bardziej zapami\u0119tywalnego: ma\u0142y chaos w puszce, prowadzony przez bohatera, kt\u00f3rego m\u0142oda publiczno\u015b\u0107 szybko uzna\u0142a za swojego.<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 38,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 27,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/Bubble_bob_drink_tee_print_branding.png\",\r\n \"align\": \"top\",\r\n \"row\": 39,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 1386,\r\n \"attid\": 3828,\r\n \"sizes\": {\r\n \"full\": 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Zesp\u00f3\u0142<\/h1>

\u00a0<\/span><\/p>

Identyfikacja wizualna:<\/span><\/span><\/p>

Adrian Sp\u00f3z
Maria Demianiuk<\/span><\/p>


Strategia i copywriting:<\/span>
<\/span><\/p>

\u0141ukasz S\u0142otwi\u0144ski
Adrian Sp\u00f3z<\/span><\/p>


<\/span>Motion design:<\/span><\/p>

Maria Demianiuk<\/span><\/p>


<\/span>Project Management:

<\/span>Agata S\u0119dzikowska<\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 49,\r\n \"col\": 1,\r\n \"colspan\": 10,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 1,\r\n \"relid\": 78,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr.png\",\r\n \"align\": \"middle\",\r\n \"row\": 50,\r\n \"col\": 3,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 3,\r\n \"relid\": 396,\r\n \"attid\": 3840,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_ktr-265x265.png\"\r\n },\r\n \"w\": 460,\r\n \"h\": 460,\r\n \"ar\": 1,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"img\",\r\n \"cont\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa.png\",\r\n \"align\": \"middle\",\r\n \"row\": 51,\r\n \"col\": 3,\r\n \"colspan\": 6,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 3,\r\n \"relid\": 563,\r\n \"attid\": 3839,\r\n \"sizes\": {\r\n \"full\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa.png\",\r\n \"_265\": \"\/wp-content\/uploads\/2026\/07\/bubblebob_napa-265x115.png\"\r\n },\r\n \"w\": 460,\r\n \"h\": 199,\r\n \"ar\": 0.4326086956521739,\r\n \"alt\": \"\",\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

Nagrody<\/h1>

Silver KTR 2025 - Packaging
Bronze KTR 2025 - Brand Identity Systems
Silver NAPA 2025<\/span><\/p>\",\r\n \"align\": \"top\",\r\n \"row\": 52,\r\n \"col\": 0,\r\n \"colspan\": 12,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 3700,\r\n \"absolute_position\": false,\r\n \"frameOverflow\": \"\"\r\n },\r\n {\r\n \"type\": \"text\",\r\n \"cont\": \"

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Kontakt \u2192<\/a><\/h1>\",\r\n \"align\": \"top\",\r\n \"row\": 56,\r\n \"col\": 0,\r\n \"colspan\": 5,\r\n \"offsetx\": 0,\r\n \"offsety\": 0,\r\n \"spaceabove\": 0,\r\n \"spacebelow\": 0,\r\n \"yvel\": 1,\r\n \"push\": 0,\r\n \"relid\": 18,\r\n \"frameOverflow\": \"\",\r\n \"absolute_position\": false\r\n }\r\n ],\r\n \"leftFrameMargin\": 5,\r\n \"rightFrameMargin\": 5\r\n}","_links":{"self":[{"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/posts\/3795"}],"collection":[{"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/comments?post=3795"}],"version-history":[{"count":0,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/posts\/3795\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/media\/3797"}],"wp:attachment":[{"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/media?parent=3795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/categories?post=3795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redkroft.com\/pl\/wp-json\/wp\/v2\/tags?post=3795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}